Programma

Ben jij een gemotiveerde student met interesse in de reiswereld en benieuwd naar de mogelijkheden die de sector na je afstuderen biedt? Wie kan je beter informeren over de mogelijkheden dan voormalige studenten die al enkele jaren actief zijn in de reiswereld? Tijdens het Travel Talent Event op de Travel Trade Days kun je in een interactieve sessie praten met jonge professionals uit verschillende functies en organisaties.

Deze young professionals hebben enkele jaren geleden hun studie afgerond en delen tijdens dit evenement hun ervaringen in de reisbranche. Ze vertellen over hun werkervaring, de liefde voor de sector en hoe je je ideale baan kunt vinden. Je krijgt een uniek inkijkje in hun persoonlijke ervaringen, de uitdagingen die ze hebben overwonnen en de stappen die ze hebben gezet om te komen waar ze nu zijn. En uiteraard beantwoorden ze graag al je vragen.

Locatie: Het Travel Talent Event vindt plaats in de Jaarbeurs, in de Croezezaal, tijdens Vakantiebeurs en Travel Trade Days 2026. De ingang is tussen hal 8 & 7.

Aanmelden: Aanmelden voor het Travel Talent Event kan alleen via je je opleiding.

In this keynote, Job van den Berg explores how AI is transforming faster than any technology in history — and why the next 1000 days will determine which organizations lead and which fall behind. Drawing on his work as co-founder of Ai.nl, eBrain, and The Automation Group, and his direct insights from AI leaders from the US, China and the EU he outlines the accelerating shift from predictive to generative and now to agentic AI — systems capable of autonomously executing complex tasks once reserved for humans.

Job emphasizes that success in this new era won’t come from understanding AI, but from adopting it — embedding intelligent systems into everyday workflows, decisions, and strategies. The organizations that act now will define the standards, efficiencies, and innovations of the coming decade. This keynote offers a clear roadmap for navigating those 1000 days: turning AI from a buzzword into a competitive advantage.

What are the holiday plans of the Dutch for the coming year? How many have already booked? What will the destinations be? And in which month will most travellers set off? NBTC will answer these questions and many more, based on a brand-new edition of the Holiday Sentiment Monitor.

What drives the traveller of 2026? In a world where travel is becoming smarter, faster, and more personalised, travellers oscillate between extremes: from the pressure to perform and instant travel to the search for rest, meaning and trust. This keynote reveals the key insights from the 2026 Trend Publication. How can destinations and businesses respond to this new reality? Discover where technology and humanity intersect — and how the industry can remain relevant in a time when travel is all about experience, balance and authenticity.

Richard Otten gaat in gesprek met een inspirerende gast op het gebied van Leisure, Travel en Hospitality.

In het livegesprek gaat Richard Otten met de gast langs belangrijke zaken in zijn of haar carriere. Wat heeft hem of haar gemaakt tot wat hij nu is? Welke afslagen nam hij of zij? Welke trends en ontwikkelingen zien we? We sluiten af met vragen uit de zaal.

Met meer dan 5.500 trouwe luisteraars elke maand is LeisureTalk inmiddels een gevestigde naam in toerisme, recreatie & vrije tijd. We spreken met koplopers: ondernemers, marketeers, visionairs en beleidsmakers. Onze gasten komen uit iedere hoek van de leisure-markt. Ook ons platform bereiken? Deel je verhaal in onze podcast!

True sustainable tourism goes beyond surface-level solutions such as reducing CO₂ emissions and choosing eco-friendly travel options. True sustainability starts with ourselves; how we, as travelers and tourism professionals, relate to inhabitants of the destinations and to our planet. In this keynote, I will reveal how the colonial past continues to shape the ways we travel, tell stories and relate to others.

I shed light on how our travel narratives, advertisements, and practices are part of a deeper pattern of inequality. I will address questions such as: How do I take responsibility for my privileges, as an individual and a travel organization? What is the impact of my presence, behavior, and choices abroad? How can I contribute to more equitable forms of travel, storytelling and encounters? Together, we will go inward and explore what is needed to move towards genuine, equal collaboration with local partners and imagine a more inclusive future for tourism.

During the Travel Trade Days, Isabel Mosk will take you into the world of the guest of tomorrow—or, more accurately, today. Drawing on five key trends and developments, she will show how travellers’ behaviour, desires, and expectations are changing at lightning speed. From needs-based travel and slowing down in nature to personalised experiences and value-driven journeys. What do these changes mean for you as a travel professional? Isabel translates international insights into concrete opportunities for the Dutch travel industry. Expect inspiration, recognition and practical tools you can start using immediately.

Panel members:
-Danielle D’Silva, director of Sustainability at Booking.com
-Melvin Mak, Group Director Sustainability & ESG, TUI
-Thijs de Groot, Programma Manager Destination Development, NBTC
-Frank Radstake, Director ANVR

As technology transforms the way we plan our trips, where should the balance lie between human creativity and artificial intelligence? In this session, Clare Jones shares how Polarsteps is combining AI innovation with human insight to help millions of travelers plan more meaningful journeys. She’ll explore the opportunities and pitfalls of automation in travel, from creating personalized itineraries to preserving the authenticity and emotional depth that only human storytellers can bring. Clare offers a look behind the scenes at how technology and people can work hand in hand to inspire a new generation of conscious, curious travelers.

Daisy reveals what flying really costs. Air travel is too cheap, because the environmental and social damage remains unpaid, while those costs are real and borne by society and future generations. With true pricing, we can make these hidden impacts visible and calculate a fairer ticket price. Together with experts in sustainable marketing and true pricing research, she unpacks how the method works, what travellers are willing to pay and how true pricing is already used in other sectors to drive change. She also explores why major investments in cleaner aviation technologies and new ways of flying are essential, and how making air travel more sustainable can ultimately bring those hidden costs down. Expect clear insights, grounded examples and a practical look at how true pricing can reshape the future of travel.

Sluit de laatste dag van de Travel Trade Days gezellig af tijdens de Travel Networking Drinks.

Van 17:00 tot 20:00 uur ben je van harte welkom bij Speys voor een ontspannen borrel met drankjes, lekkere hapjes en volop kansen om te netwerken. Of je nu oude bekenden uit de branche tegenkomt of nieuwe contacten legt, dit is hét moment om je netwerk uit te breiden in een informele en gezellige sfeer.